Master loom weaver
Ram Lal
32 years of warp calibration on his family's ancestral loom.
Craft & artisans
The devotion of slow craft.
Every carpet is designed in-house and handmade in Bhadohi, India's historic carpet belt, by families we work with directly.
Four stages
From raw wool to a carpet that lasts decades.
Stage 01
Dye & sun-cure
Virgin wool steamed for deep colour, then cured in open sunlight.
Stage 02
Hand-tufting
Artisans follow our hand-drafted naksha, knot by knot.
Stage 03
Loom & warp
Cotton warp set at even tension to last decades.
Stage 04
Shear, carve, finish
Latex-backed, sheared, hand-carved and inspected by the founders.
Hands that weave your dream
24
artisans behind every carpet.
Dyers, spinners, tufters, shearers and carvers on every piece — and fair, transparent practice with Bhadohi's artisan families.
Hank & fiber expert
Fatima Bano
Checks hand-dyed wool for strength and bloom; her work funds her children's education.
Charkha artisan
Amina Begam
Spins warp yarn on the traditional wheel to give each carpet its base.
Constructions & materials
Made the way your space needs.
Hand-tufted, cut pile
Our hospitality workhorse: dense, durable and quick to produce.
15 mm approx · action backing
Carved & loop
Hand-carved relief lines that give the pattern depth and shadow.
NZ wool & bamboo silk · 8–10 mm pile
Hand-knotted
Heirloom pieces knotted by hand for the finest homes.
Wool · silk blends
Floor-pasted
Wall-to-wall carpet for conference halls and corridors.
3/4 inch · pasted on site